The 17 best AI tools for AEO and AI visibility in 2026

Kite is an AI marketer. It researches your business, builds a growth strategy, and ships the work that brings you new customers. Improving how often your company appears in AI answers is one of the jobs it handles from start to finish, and you can work with Kite in your browser or in Slack.

Kite starts by settling what to measure. From its research during onboarding, it already knows your category, positioning, ideal customer, and main competitors, so it proposes the buyer questions to track, the keywords behind them, and the competitor brands to measure against. It writes each question the way a buyer would type it and keeps your brand name out of it, because a question that names you will almost always get an answer that mentions you (Kite). You confirm or adjust the list before the first run. If your team already tracks a set of questions, Kite uses them exactly as written.

Kite runs those questions through ChatGPT, Gemini, Perplexity, and Claude. For every answer, it records whether your company is mentioned, which competitors appear, and which pages the answer cites, and it keeps mentions and citations separate. That distinction matters, because your company can be named in an answer that cites someone else's page, which tells Kite your best opportunity may sit on a third-party site rather than your own. Kite reports your rank, visibility, and share of voice against the competitors in the same answers, and when an engine keeps recommending a brand that wasn't on your list, Kite adds it. It can also compare these results with your Google rankings, impressions, and clicks to find questions where your site already ranks but your company doesn't appear in the AI answer (Kite). The answer data comes from DataForSEO, which is built into Kite, so you don't need a separate account to run the first assessment.

The diagnosis is where Kite differs most from a tracker. It reads the pages the answers cite to work out why a competitor appears where you don't. Those pages are often roundups, comparison pages, documentation, or community threads rather than a competitor's homepage. Kite also scans your public website for the things that affect how AI systems read it, such as whether your important content loads without JavaScript, whether your sitemap and crawler rules point to the right pages, and whether your structured data and llms.txt describe your content accurately. Each failed check comes with a specific fix.

Then Kite decides what to do and does it. Depending on the gap, it might:

• add a clearer answer to a page that already ranks
• rewrite an old page where the answer is buried
• publish a category page or a direct comparison
• expand your documentation
• find the right person at a publication the answers already cite and draft the outreach

Kite writes from what it knows about your products, positioning, customers, competitors, and brand voice. It proposes the work first by default. Someone on your team approves it with a reply or the Approve button, in the Kite web app or in Slack, and Kite publishes it to the website it built for you or through your connected content system, such as Webflow, WordPress, Contentful, Sanity, Storyblok, or a GitHub repository. You can give Kite more autonomy once you trust its work. Each page stays connected to the questions it was written to answer, so when Kite runs the same questions again, you can see whether the change helped (Kite).

Kite tracks four engines. It checks whether Google shows an AI Overview for each question, but it doesn't track Microsoft Copilot or Google's AI Mode as separate engines. Pricing is per workspace: a free plan with access to the complete product, a Growth plan at $100 a month that includes $100 in AI credits, and custom pricing for Business (Kite).

Kite is the strongest fit when you want your AI visibility to improve and you don't have the time or the team to turn a dashboard into weekly work. It's also the only tool on this list that handles AEO as part of a broader marketing job, so the same marketer that writes your comparison page can also build the landing page, run the email campaign, and report on the results.

Profound is the enterprise platform in this category, and it pairs deep measurement with a workflow builder for producing content. Its free trial runs 50 prompts daily for seven days on ChatGPT, Gemini, and Google AI Overviews. After that, plans are custom Enterprise packages that track up to nine answer engines and include SSO and SOC 2 compliance (Profound). Profound publishes no list price.

Two measurement features stand out. Prompt Volumes gives you a dataset of real prompts that people have submitted to AI answer engines, which Profound builds by licensing AI conversations and modeling the results, so you can choose questions based on evidence of demand (Profound). And in an independent test, Profound was the only tracker that let you watch specific URLs for citations over time, which shows you whether a page you published is actually getting cited (Overthink Group).

On the doing side, Profound offers Agents, a drag-and-drop builder where your team assembles content workflows from steps such as web scraping, AI prompting, and lookups in Profound's visibility data. Ready-made templates cover content refreshes, FAQ generation, competitive research, and new articles (Profound). Agents can publish to WordPress, Webflow, Contentful, Sanity, Framer, Payload, and Basehub, either after a person reviews the draft or directly without a manual approval step (Profound). Profound's assistant, Aim, also suggests work on its own, such as refreshing a page that is losing citations (Profound).

Agents are available only on Enterprise plans (Profound), and the workflows are yours to design. A consultant who supports Profound clients wrote that Aim's suggestions "all end up being content-related" and don't yet account for a client's positioning: it proposed a comparison page against a rival for a client that already led its market by a wide margin (Reddit). Profound fits an enterprise marketing team with the budget for a custom contract and people who can build and supervise content workflows.

AirOps is a content operations platform that added AI visibility tracking, and it suits teams that want to build their own repeatable content process. Its Insights feature tracks your prompts, competitors, and pages. The Solo plan covers ChatGPT only, while Pro covers seven or more answer engines and unlimited seats (AirOps).

The core of AirOps is the Playbook, a workflow you build. AirOps' own tutorial walks through a blog Playbook that takes a keyword or target prompt, researches how AI answers and Google currently respond, writes an outline, drafts the article, adds links, and returns finished Markdown. Once it works, you can run it across a grid of many keywords or set it on a schedule. AirOps recommends keeping content creation and publishing separate: you run the Playbook, review the output, and then publish through a separate step or a connection to your CMS (AirOps).

TechRadar's reviewer called AirOps "the only tool here that will actually build and publish the fix for you," and also warned that it "expects you to already know SEO," that setup "runs in weeks, not minutes," and that a single article can use hundreds of billable tasks (TechRadar). AirOps doesn't list prices on its site. It says pricing depends on task volume (AirOps), and TechRadar reported paid plans from about $200 to about $2,000 a month. AirOps fits a content team or agency with SEO expertise that needs to refresh many pages with one process.

Cognizo positions its agents as running AI search marketing end to end, and it sells content volume as part of each plan. The agents find buyer questions ranked by volume and revenue potential, draft pages in your brand voice, publish them, and do earned-media outreach. Cognizo describes the arrangement as "You review outcomes, not tasks," and you choose whether to approve every piece or let it run fully on its own (Cognizo).

Each Monday, Cognizo's Weekly Actions view lists the handful of moves most likely to improve your visibility, including articles to create, drafts waiting to publish, and pages worth refreshing (Cognizo). The Growth plan costs $499 a month for 150 tracked prompts and 8 AI-written articles a month, and you pick 5 platforms from ChatGPT, Google AI Overviews, Gemini, Perplexity, Microsoft Copilot, and Grok. Pro costs $999 a month for 350 prompts and 20 articles (Cognizo).

Cognizo's prompt volumes are estimates. Its help center says it doesn't measure AI prompt activity directly and builds its figures from search volume and keyword data (Cognizo). The monthly article quota is also the main lever on price. Cognizo fits a team that wants a steady flow of AI-search articles produced and published for a fixed monthly fee.

AthenaHQ combines a tracker with a spreadsheet-style content workspace, and it has one of the more generous free tiers. The free Essential plan includes $25 of credit and covers ChatGPT, Perplexity, Google AI Overviews, Gemini, and Copilot. Starter costs $295 a month for 3,600 credits across 11 models, including Claude, Grok, and AI Mode. One credit pays for one AI response (AthenaHQ).

The content workspace offers several ways to produce work. "Write" drafts a new article, "Optimize" improves an existing page, and "Snipe" targets a competitor's page that the answers cite often. For a new article, you approve a brief before AthenaHQ writes the full draft, and the editor can publish or schedule the result (AthenaHQ). It connects to Shopify, Webflow, Wix, Framer, WordPress, Payload, Sanity, and Contentful (AthenaHQ). In a case study it wrote, AthenaHQ reports that the supplement brand Grüns raised its share of voice from 2.0% to 12.6% in 60 days after publishing content through the platform (AthenaHQ).

Credits run down with every AI response, so tracking more prompts on more engines costs more. API access and extra credits are paid add-ons on Starter, and the advanced content optimization agent is listed for Enterprise only (AthenaHQ). AthenaHQ fits a team that wants to start free and then write and publish AI-search content from the same place it tracks.

Frase is an SEO content platform that now tracks AI visibility and can publish on its own, and it's the least expensive paid plan on this list that includes tracking, writing, and publishing in one product. Starter costs $39 a month billed yearly, or $49 month to month, for one site, 10 articles a month, and 50 tracked AI prompts on ChatGPT and Google's AI. Professional, at $103 a month billed yearly, adds Perplexity and 200 prompts, and Scale, at $239, adds Claude and Gemini (Frase).

Frase's agent drafts and publishes content whenever you switch it on, up to your monthly article count. It publishes to WordPress, Webflow, Sanity, or Wix, or hosts the page on its own CMS. A separate feature, Content Guard, watches your pages for drops in Google rankings and traffic, drafts a revision, and republishes it when you approve (Frase).

The AI visibility side reports but doesn't act. Frase's own pricing table says "AI Visibility does not auto-fix," so its automatic repairs respond to Google decay rather than to gaps in AI answers. RankUp, a competitor that tested Frase in July 2026, said its draft "read like stitched-together SERP summaries" with "no product knowledge, no angle of its own, no positioning" (RankUp). Frase fits a solo marketer or small content team that wants an affordable writing and publishing tool with AI tracking included.

Writesonic is an AI writing platform that now leads with AI visibility tracking and an Action Center that turns gaps into tasks. The Action Center sorts recommendations into four groups: earning outside mentions on places like Reddit and YouTube, creating new content on topics competitors win, refreshing existing pages, and fixing technical issues. It ranks each item by impact, confidence, and effort, and it says "one click pushes to your CMS" for page refreshes (Writesonic). Writesonic also says it collects answers by crawling each assistant's web interface the way a buyer would, rather than through the companies' APIs (Writesonic).

The self-serve plans are narrower than the marketing suggests. Starter costs $79 a month billed annually for 50 prompts on ChatGPT, Gemini, and Google AI Overviews, plus 15 AI articles a month. Basic costs $199 and Growth $399, and all three plans track those same three engines. Growth includes only a trial of the Action Center, at five on-page and five off-page actions a month. Claude, Perplexity, Copilot, Grok, and AI Mode are tracked on Enterprise only, and so is the full Action Center (Writesonic). Writesonic fits a team that already writes in it and wants tracking alongside, or an enterprise that can buy the full Action Center.

Goodie sells itself as a full-loop AEO platform and prices itself above the trackers on purpose. Its pricing page says there is "No plan at $99 / MONTH" and argues that cheaper tools give you "dashboards and vanity metrics." Core costs $295 a month with a seven-day free trial and covers 110 prompts across ChatGPT, AI Overviews, Perplexity, AI Mode, and Copilot, plus 50 optimizations a month. Pro costs $999 a month for 250 prompts across eight models, including Gemini and Amazon's Alexa (Goodie).

Goodie's Content Studio studies your existing content to learn your voice and positioning, finds topics where competitors get cited and you don't, and drafts content with question-based structure and schema recommendations. You edit the draft in the platform and then publish it directly or export it to your CMS (Goodie). A separate feature tracks which AI crawlers, such as GPTBot and ClaudeBot, reach your site and flags blocks in your robots.txt file or server setup (Goodie).

Content Studio is sold through a demo, and Goodie's feature pages don't list which CMS connections exist. Claude, Meta AI, DeepSeek, and Grok are tracked only on Enterprise (Goodie). Goodie fits a mid-sized brand that wants strategist support along with tracking and content in one contract.

Peec AI is a clean, well-regarded tracker with unlimited users on every plan, built for SEO and content managers. Starter costs $95 a month for 50 prompts tracked daily on three models of your choice. Advanced costs $495 a month for 350 prompts, five projects, multiple countries, and a Looker Studio connection (Peec AI). A Zapier reviewer who uses it day to day wrote that "Peec shows me the AI outputs and citations people use to compare different products" (Zapier).

Peec's Actions feature turns the data into a prioritized list of work under four goals: fixing how AI reads your site, improving your own pages, getting mentioned elsewhere, and correcting wrong claims AI makes about your brand (Peec AI). The site reports also show which AI bots your robots.txt allows or blocks, which bots crawl which pages, and visits arriving from AI assistants (Peec AI). Peec is plain about where it stops. Its head of growth wrote that Actions "doesn't write content for you" (Peec AI). If you want drafts, Peec publishes a recipe for Claude, connected through Peec's MCP server (a standard way for an AI assistant to pull data from another app), that picks a gap, writes a post, and publishes it to WordPress on a weekly schedule (Peec AI). Peec fits a team that wants trustworthy data and already has people to act on it.

OtterlyAI is the least expensive credible place to start tracking. Lite costs $29 a month for 15 prompts tracked daily on ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot, with unlimited team members. Claude, Google AI Mode, and Gemini are paid add-ons. Standard costs $189 a month for 100 prompts, and Premium $489 for 400 (OtterlyAI).

OtterlyAI collects answers through each assistant's public website, such as chatgpt.com, so the responses match what your customers see, and it uses an API only for Claude (OtterlyAI). Its Recommendations feature lists suggested actions with the reasoning behind each one, and you move the ones you'll act on into a to-do list (OtterlyAI). Lite includes three recommendations a week. In Organik PI's hands-on test, OtterlyAI built 15 prompts for HubSpot and returned a full report within minutes, though the reviewers warned that the same brand's share of voice ranged from 29% to 90% across tools with different prompt sets (Organik PI). OtterlyAI fits a small team that wants a monthly read on a handful of buyer questions for very little money.

Scrunch is a higher-end tracker with unusually transparent measurement and strong ties between AI visibility and website traffic. Core costs $250 a month for 125 prompts and 5,000 responses a month across ChatGPT, Perplexity, Google AI Overviews, and Copilot, with a seven-day trial. Enterprise is custom and covers nine engines, including Claude, Gemini, Meta AI, AI Mode, and Grok (Scrunch). Sitecore announced in June 2026 that it had acquired Scrunch (Organik PI).

Organik PI paid for Core and checked whether its numbers held. After two more days and nearly twice the data, the citation rate moved by a tenth of a point and the competitor order held, leading the reviewer to conclude, "Scrunch measures accurately." The same review found that "125 unique prompts" is a best case, because the plan's real limit is 5,000 responses, and adding a second persona or country uses that budget up faster (Organik PI). TechRadar highlighted Scrunch's link between AI crawler visits, Google Analytics referral traffic, and conversions, and its Agent Experience Platform, which serves AI bots a stripped-down version of your pages but is Enterprise-only (TechRadar). For content, Scrunch publishes a prompt you paste into Claude that finds your weakest citation gap, writes a page, and publishes it through your CMS (Scrunch). Scrunch fits a team for which AI search is a real budget line and someone can connect server logs.

Rankscale is a flexible, credit-based tracker with a low entry price and strong competitor reporting. An Essentials plan starts at $17 a month, billed yearly only. Pro costs $99 a month for 1,200 credits, which covers up to 4,800 AI answers, with 10 brand dashboards, 50 page audits, and a seven-day free trial. Pro+ costs $229 for 3,000 credits (Rankscale). Because you pay per run, you choose for each question which engines to check, how often, and in which region (Rankscale).

Overthink Group rated Rankscale the best of seven tools at sentiment analysis based on the prompts you track, and the only one close to a decent head-to-head comparison against a competitor (Overthink Group). A beta feature brings Google Search Console and Google Analytics data in next to your AI visibility on selected plans (Rankscale). Rankscale doesn't write or publish content. It fits budget-conscious teams and agencies tracking several brands that want to control exactly what they spend on each run.

Semrush's AI Visibility Toolkit adds AI answer tracking to the most widely used SEO suite. It costs $99 a month, has no free trial, and includes one domain and 25 tracked prompts. Each extra user costs another $99, each extra domain $99, and 50 more prompts $60 a month (Semrush). Its overview, competitor, and prompt research reports draw on a database of more than 317 million prompts and responses from ChatGPT, Gemini, Google AI Overviews, and AI Mode (Semrush).

Semrush used its own toolkit when ChatGPT failed to mention it for AI monitoring tools. Starting from 39 hand-picked buying-intent prompts, Semrush reports that its share of voice rose from 13% to 32% in one month in summer 2025 (Semrush). Reviewers are cooler on the toolkit itself. TechRadar noted that the bill "climbs toward a few hundred, sometimes well past a thousand" as you add users, domains, and prompts (TechRadar), and Overthink Group found that Semrush chooses which prompts populate some of its reports (Overthink Group). The toolkit fits a team that already lives in Semrush and wants AI data next to its keyword and backlink work.

Ahrefs Brand Radar is the strongest tool here for researching any brand's AI visibility without setting anything up. Its AI Visibility Index covers 481 million prompts that Ahrefs models from real searches in its keyword database, so you can type in your brand, a competitor, or a whole category and see results immediately, including responses back to 2025 (Ahrefs). It reports across Google AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini, and Copilot, and also covers YouTube and Reddit. Brand Radar starts at $199 a month and can be bought on its own (Ahrefs). Paid Ahrefs plans also include a small allowance of custom prompts you write yourself, starting at 5 prompts on the Lite plan (Ahrefs).

TechRadar's reviewer called Brand Radar "a research tool, full stop," one that "shows you the map, then hands the walking back to you," and noted that it offers no sentiment analysis (TechRadar). Ahrefs sells a separate agent product, Letaido, for $99 a month that can read Brand Radar on a schedule and find the sources citing competitors instead of you (Ahrefs). Brand Radar fits SEO teams and agencies that want market-wide research and competitor benchmarking before committing to a prompt set.

SE Ranking's SE Visible gives you more tracked prompts per dollar than most tools here and is built for people who aren't SEO specialists. It tracks ChatGPT, Gemini, Perplexity, Google AI Mode, and AI Overviews, and its sources report groups the domains and URLs that appear most in AI answers by type, such as media, blogs, and forums, so you can plan outreach (SE Ranking). SE Ranking says SE Visible collects real responses through a browser interface rather than through APIs (SE Ranking).

The standalone SE Visible Basic plan starts at $99 a month, or $79 billed yearly, for 200 prompts and three projects, according to figures a competing vendor read from SE Ranking's site in September 2026 (Linkeddit). SE Ranking's main SEO plans also include AI prompt tracking, starting at 100 prompts a day on the Core plan at $129 a month, or $103.20 billed yearly (SE Ranking). Claude isn't tracked yet, and SE Visible's product pages don't cover writing or publishing. It fits business owners and agencies that want broad prompt coverage at a modest price.

HubSpot AEO is the simplest way to start for teams already on HubSpot, and it goes one step further than most trackers by drafting blog posts. It costs $50 a month, or $45 billed yearly, for 25 prompts tracked across ChatGPT, Gemini, and Perplexity. You can track those prompts free during a trial without a credit card. HubSpot suggests prompts based on your company, competitors, and industry, and each additional brand is another $50 instance (HubSpot). TechRadar reported that the tool is free inside Marketing Hub Pro and Enterprise (TechRadar).

From each content recommendation, you can click "Generate blog post." HubSpot researches your brand voice, customer profiles, and competitors, writes the draft, checks it against a quality rubric, and opens it in HubSpot's blog editor or gives you text to copy into an outside blog (HubSpot). One agency strategist described the tool as "less like a content editor and more like a strategic brief generator," and reported a 55% improvement in his agency's AI visibility over three weeks from working down its recommendations (Simple Machines Marketing). Another HubSpot partner found the suggested prompts didn't fit its services and wrote its own before tracking (Vajra Global). HubSpot AEO fits HubSpot customers who want a low-cost tracker with drafts in the blog tool they already use.

Surfer adds an AI Tracker to its content editor, so a gap in AI answers leads straight into writing. The standalone AI Search Analytics plan costs $82 a month billed yearly for 50 prompts refreshed daily (Surfer), and Surfer names Gemini, Google AI Overviews, AI Mode, ChatGPT, and Perplexity as the supported models. It says it scrapes the answers users actually see rather than calling the companies' APIs (Surfer). Watch the plan details. Surfer's Standard content plan, at $99 a month billed yearly, tracks only 25 prompts on ChatGPT, refreshed weekly (Surfer).

TechRadar singled out Surfer's "one-click jump from that gap straight into the editor to write the fix" (TechRadar). When the article is ready, Surfer sends it to WordPress as a draft by default, and a person publishes it (Surfer). Surfer fits writers and content teams that already optimize articles in Surfer and want AI visibility in the same place.