--- title: Check your website's readiness for AI agents description: Find out whether AI crawlers and agents can reach, read, and understand your website, get a score out of 100, and fix the problems that cost you the most first. slug: /use-cases/ai-agent-readiness page_type: use-case lead_prompt: How do I check whether my website is ready for AI agents and crawlers with AI? target_prompts: - Can an AI marketing agent check my website's readiness for AI agents? - Can AI crawlers access my website? - How do I make my website easy for AI agents to read? - Is my robots file blocking ChatGPT and other AI crawlers? - What fixes make the biggest difference to how AI systems read my site? entity: Kite category: AI marketing agent author: Devon Wells and Kite date_published: '2026-10-19' date_modified: '2026-10-19' related_integrations: - /integrations/webflow.md - /integrations/wordpress-self-hosted.md - /integrations/contentful.md - /integrations/sanity.md - /integrations/storyblok.md - /integrations/google-search-console.md related_playbooks: - /how-to/make-a-webflow-site-easier-for-ai-search-engines-to-read-and-cite.md - /how-to/make-a-self-hosted-wordpress-site-easier-for-ai-search-engines-to-read-and-cite.md - /how-to/make-a-contentful-site-easier-for-ai-search-engines-to-read-and-cite.md - /how-to/make-a-storyblok-site-easier-for-ai-search-engines-to-read-and-cite.md --- # Check your website's readiness for AI agents ## Key Takeaways - To check whether your website is ready for AI agents and crawlers, you need to answer three questions: whether AI crawlers are allowed in, whether they can read your pages once they arrive, and whether your site tells them clearly who you are and which pages matter. - Kite scans any public website with the 24 checks a marketing website controls, across crawl access, content, structured data, AI guidance such as `llms.txt`, and brand presence, and gives the site a score out of 100. - Every check that doesn't fully pass comes with a recommended fix, and Kite ranks the fixes by how many points each would recover, so you know which ones make the biggest difference. - Kite makes the fixes directly on a website it hosts, makes the content changes through Webflow, WordPress, Contentful, Sanity, or Storyblok, and writes out the rest for you to paste in. - After the fixes go live, Kite scans the site again and runs your buyers' questions through ChatGPT, Gemini, Perplexity, and Claude to see whether AI answers now find and cite you. ## Why your website needs to be readable by AI agents When someone asks ChatGPT, Perplexity, Claude, or Gemini about a product like yours, the answer is built from pages those systems were able to reach and read. The same is true when an AI agent visits your site on someone's behalf to compare prices or check whether you offer a feature. If the agent can't get in, or gets in and finds nothing it can use, your company drops out of the answer before anyone has judged your product. Being readable by AI comes down to three things, and a site can fail at any of them: - **Permission.** Your `robots.txt` file tells each crawler what it may read. AI companies run several crawlers with different jobs, and a rule that blocks one can quietly block the one you need. - **Reachability.** Even when `robots.txt` invites a crawler in, bot protection on your host or firewall can turn it away. A page whose text only appears after JavaScript runs looks empty to most AI crawlers. - **Understanding.** Once a crawler can read the page, structured data, clear metadata, and an `llms.txt` file help it work out who you are, what you sell, and which pages answer which questions. Most teams check the first one, if they check anything. The problems that do the most damage are often in the second, because nothing on the site looks broken to a human visitor. The useful way to check readiness is to look at the site the way an AI agent does, score every part of it, and fix the problems in order of how much they cost you. Kite is an AI marketer. It researches your business, builds a growth strategy, and ships the work that brings you new customers. Checking whether AI agents can read your website is part of how it gets your company into AI answers. Here's how it does the work. ## How Kite checks your website's readiness for AI agents Kite starts by scanning your public website the way an AI agent sees it. The scan runs 24 checks across five areas and gives the site a score out of 100, along with the result of each check, the points it earned, and the evidence the scan found. Kite can run the scan on any public domain, so you don't need to connect anything first. Next, Kite turns the results into a plan. Every check that doesn't fully pass comes with a fix, and Kite ranks those fixes by the points each would recover. It then decides which fixes it can make itself and which ones need a setting only you can reach. Once you approve the changes, Kite makes them on your site, scans again, and compares the new results with the first scan check by check. It also runs the questions your buyers ask through ChatGPT, Gemini, Perplexity, and Claude, so you can see whether a more readable site is turning into mentions and citations. ### Can AI crawlers access your website? Kite checks whether the crawlers behind AI answers are allowed to read your site and can actually get through. It reads your `robots.txt` rules for AI crawlers, checks whether bot protection turns agents away before they reach a page, and checks your sitemap and whether its entries carry last-modified dates. The `robots.txt` check matters because AI companies split their crawlers by job. Blocking one kind doesn't block the others: - **Training crawlers** gather pages to train AI models. Examples include GPTBot from OpenAI, ClaudeBot from Anthropic, Google-Extended for Gemini, and CCBot from Common Crawl. - **Search crawlers** index pages so an assistant can find and cite them in answers. Examples include OAI-SearchBot for ChatGPT search, Claude-SearchBot, and PerplexityBot. - **On-demand agents** fetch a page when a person asks the assistant to read it. Examples include ChatGPT-User, Claude-User, and Perplexity-User. That split lets you make a deliberate choice. If you'd rather not have your content used for training but still want to appear in AI answers, you block the training crawlers and keep the search crawlers and on-demand agents allowed. Kite looks for rules that block more than you intended, such as a blanket rule copied from an old template or a plugin that blocks every bot it doesn't recognize. Kite also checks reachability separately from permission. A security plugin, your host's firewall, or a bot-blocking setting at your network provider can turn crawlers away even when `robots.txt` says they're welcome. When the scan finds that, Kite tells you what is most likely blocking them and which setting to change. ### Can an AI agent read your pages once it arrives? Kite checks whether the content on your pages is usable by an agent that doesn't run JavaScript and won't read forever. The scan looks at whether your important text appears without JavaScript, whether pages are light enough for an agent to read in full, whether redirects resolve cleanly, and whether a missing page returns a proper error instead of a blank page or a redirect to your homepage. It also checks for the pages an agent looks for when it's comparing you with someone else. An agent asked "how much does this cost?" needs a pricing page it can read. An agent judging whether a company is real looks for an about page, a contact page, and a privacy policy. If your documentation sits behind a login, an agent can't use it to answer questions about how your product works. A site can pass all of these for human visitors and still fail them for agents. A page built in a design tool that loads its text with a script looks perfect in a browser and empty to a crawler. ### Does your site tell AI systems who you are? Kite checks whether your structured data and metadata describe your company and your pages clearly enough for a machine to understand them. Structured data is a block of labeled information, usually written in a format called JSON-LD, that sits in a page's code and states facts such as your company name, logo, and what the page is about. The scan checks whether your pages carry structured data at all, whether your organization markup is complete, and whether it links to your profiles elsewhere, such as LinkedIn, so AI systems can confirm those profiles belong to the same company. It also checks whether you use the kinds of markup that fit your pages, such as FAQ, product, or service markup, and whether each page has a complete title and description. This is where readiness starts to shape how AI systems describe you. Clear organization details make it less likely that an assistant mixes your company up with another business that has a similar name. ### Does your site give AI agents a guide? Kite checks whether your site has an `llms.txt` file and whether it's useful. An `llms.txt` file is a short plain-text file at the root of your site that summarizes what your company does and lists the pages that matter most, with a line on what each one covers. The scan checks whether the file exists, whether it follows the expected format, whether every link in it works, and whether it tells agents which pages to use for which kinds of questions. A file that exists but links to pages you deleted last year can do more harm than good, because it points agents at dead ends. When your site needs a new or updated file, Kite writes it from your actual site. It opens with a one-line summary of your company, groups your most useful pages with a short description of each, and checks every link before the file goes live. llms.txt: What It Is and How to Create One for Your Website (coming soon) explains the format in more detail. ### Decide which fixes make the biggest difference Kite orders the work by the points each fix would recover, so the problems that cost you the most get fixed first. Each check carries a weight, and a check that fails outright costs more than one that earns a warning. The ranked list turns a 24-row report into a short queue of work. Kite also reports two brand checks: whether a search for your brand name returns accurate results, and whether your company has a Wikipedia page. These checks don't count toward the score, because no change to your website fixes them. Kite still uses them to decide what to work on next. For example, if searches for your name surface a different company, that's a reason to tighten your organization markup and the way your homepage describes you. Because the scan works on any public domain, Kite can also scan your competitors. Seeing that a competitor scores well above you, and which checks account for the gap, helps explain why their pages keep appearing in AI answers when yours don't. ### Make the fixes Kite makes each fix in the place it belongs, and that place depends on how your website is built. On a website Kite builds and hosts, Kite makes the changes itself. It manages your `robots.txt` and `llms.txt` files, your sitemap, your structured data, and your page titles and descriptions. New sites Kite builds already allow AI crawlers, publish a sitemap, and carry an `llms.txt` file, so the work there is mostly keeping everything accurate as your pages change. Kite's finished changes wait as unpublished changes that you can preview, and nothing goes live until you publish them. If your website runs on Webflow, WordPress, Contentful, Sanity, or Storyblok, Kite makes the content changes through your connected account. That covers page text, titles and descriptions, and the fields behind your collection pages. Some fixes live in site settings or code that an outside app can't change, such as the `robots.txt` field in Webflow's SEO settings or your host's firewall. For those, Kite writes the exact text and tells you where it goes. If Kite works on your site through a GitHub repository you imported, it makes the code changes there. It merges them into your main branch, or opens a pull request when that branch is protected, and your own deployment ships them. **Related Playbooks** - How to make a Webflow site easier for AI search engines to read and cite (coming soon): Trace each finding to the Webflow page, template, or CMS field that causes it, and fix collection templates so every item benefits at once. - How to make a self-hosted WordPress site easier for AI search engines to read and cite (coming soon): Sort out crawler rules, bot protection, and your SEO plugin's structured data, then rewrite the posts that matter most. - How to make a Contentful site easier for AI search engines to read and cite (coming soon): Improve the titles, descriptions, and page content AI systems read on a site whose content lives in Contentful. - How to make a Sanity site easier for AI search engines to read and cite (coming soon): Apply the same content and metadata fixes through your Sanity project. - How to make a Storyblok site easier for AI search engines to read and cite (coming soon): Publish the readability fixes through Storyblok. ### Scan again and check the AI answers Kite scans your site again after the fixes go live and compares every check with the first scan. If a fix didn't take, such as a `robots.txt` change that an old cached copy is still hiding, Kite tells you which check still fails and what it found. The scan sometimes reuses a recent result, so when the newest result predates your fix, Kite says so and scans again later instead of reporting the fix as failed. A better score is a means to an end, so Kite also measures the result you care about. It runs the questions your buyers ask through ChatGPT, Gemini, Perplexity, and Claude and records whether your company appears, which competitors appear, and which pages each answer cites. With Google Search Console connected, Kite can also confirm that Google has indexed the pages you fixed and that it has your current sitemap. You can ask Kite to repeat the scan on a schedule. That's worth doing because readiness drifts. A new security plugin, a redesign, or a move to a different CMS can block crawlers or drop your `llms.txt` file without anyone noticing. ## What you get - **A readiness score out of 100.** The score covers crawl access, content, structured data, and AI guidance, with the result, points, and evidence for each of the 24 checks. - **A ranked list of fixes.** Every check that doesn't fully pass comes with a specific fix, ordered by how many points it would recover. - **A check of your crawler rules.** Kite tells you which AI crawlers your site allows and blocks, and whether bot protection is turning them away. - **The fixes themselves.** Kite makes the changes on a site it hosts or through your connected content system, and writes out anything you need to paste into a setting yourself. - **An** **`llms.txt`** **file that matches your site.** The file has a summary of your company and working links to the pages that matter most. - **A before-and-after comparison.** A second scan shows which checks now pass, and an AI answer check shows whether your company appears and gets cited. ## How to get started Ask Kite in plain language. You might write, "Check whether AI agents can read our website and tell me what to fix first," or "Is our robots file blocking ChatGPT?" You can work with Kite in your browser or in Slack. Kite scans any public website without a connection, so it can come back with your score, the results of each check, and its ranked fixes right away. It then proposes the changes it would make and the questions it would track in AI answers. You approve the plan with the Approve button or a reply, or tell Kite what to change. If Kite built and hosts your website, you don't need to connect anything else. If your site runs on Webflow, WordPress, Contentful, Sanity, or Storyblok, connect it when you're ready for Kite to make the changes. Connect Google Search Console if you want Kite to check how Google is indexing your pages too. By default, Kite asks before it publishes anything to your website. Once you trust its work, you can give it more room to make routine fixes on its own. ## Integrations used to check your website's readiness for AI agents Kite runs the readiness scan and the AI answer checks with its own built-in tools. Connections come in when you want Kite to make the fixes on a website it doesn't host, or to confirm that Google is indexing your pages. ### Fix your website Kite publishes directly to a website it builds and hosts. If your website runs somewhere else, connect the content system you use: - [Webflow + Kite](/integrations/webflow.md): Kite updates page settings, page copy, and CMS collection fields, including SEO titles and descriptions, and writes the `robots.txt` text, `llms.txt` file, and structured data blocks you paste into Webflow's settings. - [Self-hosted WordPress + Kite](/integrations/wordpress-self-hosted.md): Kite rewrites and creates blog posts so they read clearly to AI systems, and writes the crawler rules, `llms.txt` file, and organization details for your SEO plugin. - [Contentful + Kite](/integrations/contentful.md): Kite updates the titles, descriptions, and page content stored in Contentful. - Sanity + Kite (coming soon): Kite updates the content and metadata managed in your Sanity project. - Storyblok + Kite (coming soon): Kite publishes content and metadata fixes through Storyblok. ### Confirm Google can find your pages - [Google Search Console + Kite](/integrations/google-search-console.md): Kite inspects whether Google has indexed the pages it fixed, checks and submits your sitemap, and compares your search performance with your appearances in AI answers. ## Common questions ### Does a high readiness score mean AI answers will cite my website? No. A high score means AI systems can reach, read, and understand your site, which is the starting point for being cited. Whether an answer cites you also depends on whether your pages answer the question better than other sources and whether other trusted sites mention you. That's why Kite pairs the scan with an AI answer check, so you can see both whether your site is readable and whether it's being used. ### Why is my score different from other agent-readiness checkers? Different scanners score different things. Some public readiness checkers also test for capabilities that software products offer to AI agents, such as public APIs, MCP servers, and agent payment standards. Those make sense for a developer platform but not for a marketing website, so Kite's score covers only the checks a marketing website controls. A site can score well with Kite and lower elsewhere for that reason alone. ### How do I detect AI agents visiting my website? AI crawlers identify themselves by name, such as GPTBot or PerplexityBot, so your web server's logs or your host's bot reports show their visits. People who click through to your site from an AI answer show up differently, as visitors referred by sites such as chatgpt.com or perplexity.ai. On a website Kite hosts, its built-in analytics show where visitors came from, so you can see that traffic grow as your AI visibility improves. ### How often should I check my website's readiness for AI agents? Check after any change that touches how your site is built or served, such as a redesign, a new security plugin, a CMS migration, or a new domain. Beyond that, a monthly check catches the slow drift that comes from new pages missing from your `llms.txt` file or structured data falling out of date. Kite can run the scan on a schedule and send you the results along with any new fixes. ### Can Kite fix problems that aren't on my website? Some of them. The brand checks, such as whether searches for your name return accurate results, can't be fixed by editing your site. Kite still works on them through your broader AI visibility. It improves how your homepage and organization markup describe you, and it finds the third-party pages AI answers cite so it can draft outreach to get your company included.